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Bill Tuttle

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MLB x Big League Chew

Collaboration | GTM Strategy

New Era’s partnership with Major League Baseball and Big League Chew created a limited-edition headwear collection embodying the spirit of baseball nostalgia. Featuring playful graphics, vibrant colors, and unique pins, each piece merges modern style with a nod to America's favorite pastime. This partnership is one of over a hundred collaboration projects annually.

Collab generated multi-million dollars in revenue and represents ability to manage various entities at once.

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