The Spring Summer 2024 collection of headwear and apparel features a harmonious blend of colors, graphics, and materials designed to reflect the season's spirit. This lineup showcases the largest annual collection for the New Era brand and is available in a dozen different sports licenses and hundreds of teams. The collection emphasizes a balance between sportswear and streetwear, making it suitable for various consumer types and retailers.

Led all development processes for this collection, representing the brand’s product point of view for the first half of 2024.