Project Management | Collaboration
This continuing collaboration between the New York Yankees, Ralph Lauren, and New Era, represents a unique intersection of sports and high fashion, merging the iconic imagery of America's favorite pastime with classic American style. This specific range showcases the Retro Crown 59FIFTY, a vintage version of the iconic fitted baseball cap New Era is globally recognized for and RL’s Purple Label quality, craftsmanship, and aesthetic.
One of multiple Yankees x Ralph Lauren x New Era projects since 2020, representing a complex product management process and high-fashion execution.