Creative Direction | Product Merchandising | Product Launch Planning | Strategic Data Analysis
Similar to Spring Summer, the Fall Winter 2024 collection of headwear and apparel features a blend of colors, graphics, and materials designed to reflect the aesthetic of the season. Also, similar to Spring Summer, this program is deep and broad, with products offered in a wide variety of licenses and hundreds of teams.
Led all development processes for this collection, representing the brand’s product point of view for the second half of 2024.